Studie laat tweecijferig groei zien in marktprestatie van ‘ecolabels’
The International Institute for Sustainable Development (IISD) has published a report on market and performance trends of the 16 most prevalent standards initiatives across 10 leading commodity sectors. The report reveals double and triple digit growth across the majority of initiatives surveyed.
Once thought of as instruments primarily tailored for niche markets, voluntary sustainability standards such as Fairtrade, Rainforest Alliance and Organic are gaining traction in mainstream markets. The trend towards mainstreaming of sustainability standards is strongest among newer sector-specific initiatives that explicitly target mainstream markets (Persbericht IISD, 31 januari 2014).
Klik hier voor het persbericht.
Klik hier voor het rapport (19,98 MB).
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